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April 30, 2025 by Cara Berkeley

145 Beauty Blog Post Ideas for Beauty Bloggers

Filed Under: Blogging

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This post may contain affiliate links. Please read my disclosure for more information.

If you have a blog in the beauty field, you may find yourself running short on beauty blog post ideas and topics at times.

Beauty can seem like a narrow niche at times, but there are actually a lot of topics within the subject that you can tap.

From skincare topics to makeup blog ideas, there are plenty of beauty topics to write about. There are even topics within topics!

You can get very detailed about specific topics, create listicles of products, or provide how-to guides and give your best beauty advice. Don’t forget to include videos as google likes these in blog posts!

Haven’t started your blog yet? Try this easy, 6 step guide.

145 Beauty Blog Post Ideas

One way to keep your beauty blog interesting is to focus on specific categories like skincare, makeup, hair, and fragrance.

For example, you could write about the latest skincare trends, review new makeup products, share your favorite hair care tips, or discuss the benefits of using natural fragrances.

By breaking down your content into specific categories, you can cater to different interests and keep your readers engaged.

Another way to create engaging content for your beauty blog is to share your personal experiences and opinions.

People love to read about real-life stories and learn from others’ experiences. You could write about your journey to clear skin, your favorite beauty hacks, or your go-to makeup looks for different occasions.

By sharing your personal stories and opinions, you can connect with your readers on a deeper level and build a loyal following.

If you need ideas for beauty blog posts and topics, try this monster list to get your creative juices flowing! And, don’t forget that you can mix and match ideas and categories.

Makeup Blog Topics

You can write content around makeup for your beauty blog
Makeup provides a lot of ideas for blog posts

Makeup provides a lot of ideas for blog posts. You can give a makeup tutorial, show how to get the perfect night out makeup and talk about the beauty essentials in your makeup collection.

If you’re a beauty blogger, you know how important it is to have a solid makeup collection. From the right foundation shade to the perfect lipstick, having the right makeup products can make or break your look.

In this section, we’ll go over some must-have makeup essentials, tips for finding the right makeup for your skin tone, and some of the latest makeup trends to follow.

Blog topics and posts about makeup tips are an ideal beauty blogging idea. From product reviews, to tutorials on specific looks, this list should keep you writing!

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Makeup Bag Essentials

Every beauty blogger needs a well-stocked makeup bag. Here are some essential items to include and write makeup tips content about:

  • Foundation: Finding the right foundation shade is key to achieving a flawless look and something you can write about on your own blog.
  • Makeup brushes: Good makeup brushes are essential for precise application.
  • Lipstick: Whether you prefer bold or neutral shades, a good lipstick can complete any makeup look.
  • Eyeshadow palette: A versatile eyeshadow palette is a must-have for any beauty blogger.
  • Makeup storage: Keeping your makeup organized is important for easy access and to prevent clutter.

Makeup for Different Skin Tones

When it comes to makeup, one size does not fit all which means there are a lot of blog post topics around the subject. Here are some tips for finding the right makeup for your skin tone that beauty bloggers use for content ideas.

  • Determine your undertone: Are you cool, warm, or neutral? Write about skin tones.
  • Match your foundation: Write about how to match foundation to your skin.
  • Experiment with lipstick shades: Lipstick shades make for lots of blog post ideas beauty!

Makeup Trends to Follow

As a beauty blogger, it’s important to stay up-to-date on the latest makeup trends. Here are some of the latest trends to follow and write about:

  • Bold lips: Bold lipstick shades, such as deep reds and purples, are a popular trend this season.
  • Graphic eyeliner: Experimenting with graphic eyeliner shapes, such as winged or geometric shapes, is a fun topic.
  • Glitter: Glitter is not just for the holidays anymore. Adding a touch of glitter to your makeup look can add some fun and sparkle to your day-to-day routine.

By following these makeup must-haves, tips for finding the right makeup collection for your skin tone, and the latest makeup trends, you’ll be well on your way to creating stunning makeup looks for your beauty blog.

More Makeup Blog Post Topics:

  1. How to achieve the no-makeup, makeup look
  2. Your 5 minute makeup look
  3. How to get the smoky, cat-eye look and other eye makeup tips
  4. Best lip pencils on a budget
  5. Makeup products worth splurging on
  6. Favorite drugstore makeups
  7. Budget-friendly replacements: High end makeup product and the budget-friendly version
  8. Top makeup brushes
  9. Secrets from makeup artists for your makeup routine
  10. The makeup toolkit everyone needs
  11. Iconic looks to copy and how
  12. 7 Lip looks to try
  13. Best blushes
  14. How to know the best colors for your face
  15. Top makeup brands and why
  16. Toxic free makeup routine
  17. How to countour your face
  18. Individual product reviews of makeups you like
  19. Makeups to steer clear of
  20. A tutorial on primers
  21. How to create the “dewey” look
  22. Color tips for fair skin (and one for medium etc.)
  23. How to apply highlights
  24. From day-to-night look change ups
  25. How to clean your makeup brushes (and how often)
  26. Day vs. night make-up looks, everyday makeup
  27. The best foundations for make-up
  28. Powder vs. liquid foundation
  29. Top 5 powder foundations
  30. BB cream vs. CC cream

Skincare Blog Post IDeas

Skin care is a beauty blogging topic you can use for posts
Write beauty-focused blog posts about skin care topics

Write beauty-focused blog posts about skin care topics

If you have a beauty blog, you know that skincare is a hot topic. Everyone wants to know how to achieve glowing, healthy-looking skin.

In this section, we’ll cover some of the best skincare secrets to help you create content that your readers will love.

Determining Your Skin Type

Before you can build a skincare routine, you need to determine your skin type and there are a lot of blog posts you can write around this topic. And also skincare products for each skin type.

There are four main skin types: normal, oily, dry, and combination. Normal skin is well-balanced and not too oily or dry. Oily skin produces excess oil, while dry skin lacks moisture. Combination skin has both oily and dry areas.

You can write a lot of articles just around skincare type, skincare tips by skin type and skincare products. Sensitive skin is yet an other topic!

Building a Skincare Routine

Another from the list of blog post ideas beauty is about skincare routines. You can also write about the biggest skincare mistakes as well as beauty routine skin care tips.

You can write about a basic skincare routine that includes cleanser, toner, and moisturizer. Or write articles about how you need to also use sunscreen during the day to protect your skin from UV damage.

There are also tons of specific skin concerns you can write blog posts about. For example, there is acne or anti-aging, dry or oily skin.

You can about specific routines for your type of skin, products to use etc. You can write about facial masks, exfoliators and more!

More Skincare Post Ideas:

  1. Anti aging on a budget
  2. Tips for anti aging care in your 30s
  3. Top anti aging products for your 40s
  4. Anti aging tips for your 50s
  5. The one skincare item you need now
  6. Morning skincare routine
  7. Evening skincare routine
  8. Celebrity skincare secrets
  9. The benefits of hyaluronic acid
  10. Top collagen products
  11. Winter skincare tips
  12. Best skincare for oily skin
  13. 8 best acne prevention products
  14. Budget-friendly moisturizers
  15. Retinol products that won’t break the bank
  16. When should you apply serum?
  17. The order to apply skincare products in
  18. 5 facial peels to try
  19. Best clay masks for your face
  20. Natural facials you can do at home
  21. Which peptide products you should try
  22. Top dermatologist picks for skincare (anti-aging, winter, summer etc.)
  23. Best facial sunscreen products
  24. Top 5 BB creams
  25. Which retinol product is best for you
  26. Best moisturizer for acne-prone skin (or oily, normal or dry skin types)
  27. In what order should you apply moisturizer, sunscreen and serums?
  28. What are the benefits of Epsom Salts for your skin?
  29. Why should you buy a facial sunscreen?
  30. A review of face serums

Hair Care Blog Topics for Posts

There are many blog posts and articles you can write about hair care
Hair care is another beauty blog idea you can leverage

Hair care is another beauty blog idea you can leverage

Another great list of beauty topics to write about can be found with hair care. From styling tips, to masks, shampoos and gels, there are many hair-related beauty topics to write about.

If you’re looking to create hair styling content for your beauty blog, how-to posts are a great way to provide value to your readers. Here are some ideas to get you started:

Finding the Perfect Hairstyle

Help your readers find their perfect hairstyle with a how-to post. You can start by discussing different face shapes and which hairstyles are most flattering for each one.

You can also talk about hair texture and thickness, and which hairstyles work best for different types of hair. Don’t forget to include plenty of pictures to illustrate your points. This could be covered over many articles!

Hair Extensions 101

Hair extensions are a popular way to add length and volume to your hair. In a how-to post, you can walk your readers through the process of choosing and applying hair extensions.

You can discuss different types of extensions, such as clip-ins, tape-ins, and sew-ins, and provide tips for caring for them. You can also include pictures or videos to show how to apply extensions.

Easy Hairstyles for Any Occasion

Everyone loves a good easy hairstyle that can be done quickly and still look great. In a how-to post, you can share your favorite easy hairstyles for different occasions, such as work, school, or a night out. You can also talk about your favorite hair styling tools.

You can also include tips for styling different hair types and textures, and recommend hair products that work well for each hairstyle. Incorporating videos showing how to do these techniques is a great idea.

Remember, when creating hair styling how-to posts, it’s important to be clear and concise. Use step-by-step instructions and plenty of pictures or videos to illustrate your points.

With a little creativity, you can create valuable content that your readers will love.

More Hair Care Blog Post Ideas

  1. Top shampoos for oily hair
  2. Best shampoos and conditioners on a budget
  3. The one luxury shampoo you should opt for
  4. Hair clay masks
  5. Natural hair products
  6. Postpartum hair loss: why it happens and what to do
  7. Best heatless hair tools
  8. Top 10 curling irons
  9. Wavy beach hair tutorial
  10. Best dry shampoos
  11. How to use texturing spray
  12. Top 5 hair curling creams
  13. How to cut your bangs at home
  14. Curly hair tips and tricks
  15. Texturizing products for your hair
  16. How to easily create volume
  17. Best hair oil for your hair type
  18. Celebrity hair care tips and secrets
  19. Best products for oily hair (or curly etc.)
  20. Best hair care products for black women
  21. How to fix damaged hair
  22. Best coconut oils for your hair
  23. How to lighten your hair naturally
  24. Product review (there are a million products out there for your hair, you can review as many as you want! Plus, this is a place to make affiliate money)
  25. Hair extensions review
  26. How to curl your hair with a straightener
  27. Best hair straighteners
  28. Heat protection products you need to better protect your hair
  29. Trending hair color ideas
  30. Balayage vs. Highlights

Body Care Blog Post Ideas

Body care and products provide blog post ideas
You can create posts about body care for your beauty blog

You can create posts about body care for your beauty blog

Beauty blogging can provide lots of topics when you consider all the parts of your life that involve beauty. Skin care, make up, hair care and of course your body!

Try this list of body care blog post ideas for your beauty blog:

  1. Top 10 sugar scrubs
  2. Product review of moisturizers, sugar scrubs, body soufflés etc.
  3. How to tan the safe way
  4. Top 5 self tanners
  5. How to have a spa day at home
  6. Top 8 bath oils
  7. Sunscreen reviews
  8. Best hand creams
  9. The benefits of epsom salts
  10. Five soaps to buy and five to avoid
  11. How to pedicure at home
  12. Trending nail polish colors
  13. Foot scrubs you need now
  14. Body cream for dry skin, oily skin or normal skin
  15. Natural body care products
  16. Best deodorants that are natural
  17. Top body oils by skin type
  18. Body balm vs. body moisturizer
  19. How to care for your hands
  20. Best hand sunscreen products
  21. The after-shower body care routine you need
  22. Winter body care tips and tricks
  23. Bath bombs, bath oils, epsom salts and bubble bath
  24. Best body butters
  25. Your manicure tool kit for at home nail care
  26. Facials you can do at home
  27. Beauty deals
  28. Review of all the top beauty brands with comparison of each
  29. How to find the safest nail salon
  30. What to do if you get nail fungus

Nailing Nail Art

Nail care is another beauty blogging topic you can craft a lot of content around. Here are some nail-related topic ideas.

Nail Care Tips and Tricks

There are a lot of posts you can write around general nail care. You can talk about how to prevent bacteria, what nail moisturizers to buy and why and how to polish your nails the right way.

Step-by-Step Nail Art Tutorials

Nail art can provide a lot of How-to articles and tutorials. Here are some examples of nail art-related blog posts.

  • Polka Dot Nails: Apply a base coat, then use a toothpick to create dots with different colors.
  • Striped Nails: Apply a base coat, then use tape to create stripes with different colors.
  • Ombre Nails: Apply a base coat, then use a makeup sponge to blend two or more colors together.
  • Floral Nails: Apply a base coat, then use a small brush to create flowers with different colors.

Latest in Nail Trends

Nail trends are always changing, so it’s important to stay up-to-date. Here are some of the latest nail trends:

  • Negative Space Nails: This trend involves leaving part of the nail unpainted to create a unique design.
  • Chrome Nails: This trend involves applying a special powder to create a metallic finish.
  • Geometric Nails: This trend involves creating shapes and lines with different colors.
  • 3D Nails: This trend involves adding embellishments, such as rhinestones or studs, to create a 3D effect.

Fragrance Blog Topics

Another beauty blogging idea for content is around the topic of fragrance. Here are some fragrance-related beauty posts to write for your blog.

  1. Best drugstore fragrances
  2. Favorite expensive, high-end perfumes
  3. Fragrances gift guide
  4. Celebrity favorites in perfumes
  5. Seasonal fragrances
  6. How to choose the right fragrance for you
  7. Top brands of perfumes
  8. Top cologne picks for men
  9. How to make your perfumes last longer
  10. The exact way you are supposed to apply fragrances and perfumes

General Beauty Blog Post Ideas

This list is of general beauty topics that you can leverage for just about any related subject. Haircare, body care or general beauty and beauty trends.

  1. Product reviews (This is an endless subject when you consider all the beauty products out there that you can write about!)
  2. How-to-guides: You can write a how-to guide for wearing lip liners, nude makeup or smoky eyes. The amount of subjects you can use for a how-to-guide is almost limitless.
  3. Beauty industry products on sale
  4. Natural, toxic-free products
  5. Beauty routines and beauty trends
  6. Beauty secrets from celebrities
  7. Latest trends
  8. Budget vs. Luxe comparisons
  9. Beauty tool suggestions
  10. Gift guides of beauty products
  11. Brand comparisons
  12. Best beauty influencers and bloggers to follow, best beauty trends
  13. Beauty box reviews
  14. Best cases to keep items in
  15. Favorite beauty devices

Beauty Reviews and Recommendations

When it comes to beauty blogging, product reviews and recommendations are some of the most popular types of content. Plus you can make money from affiliate marketing with these types of blog articles.

Here are some ideas for creating engaging beauty reviews and recommendations that your readers will love.

Product Reviews That Matter

As a beauty blogger, you have the power to influence your readers’ purchasing decisions. That’s why it’s important to review products that matter. What do we mean by that?

We mean products that are new, popular, or highly anticipated. Your readers want to know what’s worth their time and money, so focus on reviewing products that are relevant and timely.

High-End vs. Drugstore Makeup

One of the biggest debates in the beauty world is whether high-end makeup is worth the splurge or if drugstore makeup can deliver the same results for less.

As a beauty blogger, it’s your job to help your readers make informed decisions. Try comparing high-end and drugstore versions of the same product, such as a foundation or lipstick, and share your thoughts on which one is the better value.

Drugstore beauty products are a trending topic!

Beauty Products Worth the Splurge

While it’s important to save money where you can, there are some beauty products that are worth the splurge.

These are products that are high-quality, long-lasting, and deliver exceptional results. As a beauty blogger, you can help your readers decide which products are worth the investment.

Consider creating a list of your favorite high-end beauty products and explaining why they’re worth the extra money.

In summary, when creating beauty reviews and recommendations, focus on products that matter, compare high-end and drugstore makeup, and highlight products that are worth the splurge.

By doing so, you’ll provide your readers with valuable information that will help them make informed decisions about their beauty purchases.

Frequently Asked Questions

How can I start my own beauty blog as a beginner?

Starting a beauty blog can be an exciting journey, but it can also seem overwhelming at first. To get started, you’ll need to choose a platform to host your blog, we suggest WordPress.org. To use that, you will need a web host service like Blue Host.

Then, you’ll need to come up with a name and design for your blog that reflects your personality and style.

Once you have your blog set up, start creating content that you’re passionate about and that will resonate with your audience. Don’t be afraid to experiment and try new things, and always be open to feedback from your readers.

What are some engaging beauty topics to discuss on my blog?

There’s no shortage of topics to cover when it comes to beauty blogging. Some popular topics include makeup tutorials, product reviews, skincare routines, haircare tips, and beauty industry news.

You can also explore more niche topics, such as eco-friendly beauty products or cruelty-free makeup. Whatever topics you choose, make sure they’re relevant to your audience and that you’re passionate about them.

What are creative content ideas for beauty-related Instagram posts?

Instagram is a great platform for showcasing your creativity and engaging with your audience.

Some ideas for beauty-related Instagram posts include makeup looks, product flatlays, before-and-after transformations, and behind-the-scenes peeks at your beauty routine.

You can also use Instagram to share your favorite beauty tips and tricks, and to collaborate with other beauty bloggers and brands.

What are the latest skincare trends to cover in my blog posts?

Skincare is a constantly evolving industry, with new trends and products emerging all the time.

Some current skincare trends to cover in your blog posts include natural and organic products, anti-aging treatments, and multi-step skincare routines.

You can also explore more niche topics, such as Korean beauty products or CBD-infused skincare.

How can I monetize my passion for beauty blogging?

There are several ways to monetize your beauty blog, including sponsored content, affiliate marketing, and selling your own products or services.

To attract potential sponsors and advertisers, make sure your blog has a strong following and engagement rate.

You can also consider joining a blogger network or agency to help connect you with brands and other monetization opportunities.

What are some effective tips for writing captivating beauty product reviews?

When writing product reviews, it’s important to be honest and transparent with your readers.

Start by providing a detailed description of the product, including its ingredients, packaging, and performance.

Then, share your personal experience using the product, highlighting its pros and cons. Don’t be afraid to include photos or videos to help illustrate your points. Finally, always disclose if you received the product for free or if you’re being compensated for the review.

Final Thoughts

This list should help you generate some ideas for beauty-related content for your blog. Try to mix and match some of them for even more variety.

Hope these beauty blog ideas were helpful!

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