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Managing the content on your various social media accounts can eat up a lot of your valuable time.
So much time, that you don’t have any time to actually work on content or your website.
But, social media is an effective tool in boosting your website traffic. More than half the world, around 4.62 billion people now use social media! That is a lot of potential traffic to your blog or website.
So it is not something to neglect because you don’t have enough time.
But there is a fantastic way to keep all your social media accounts updated with content without feeling overwhelmed and overworked.
All you need is a social media scheduler. And there are plenty of free social media scheduling tools out there you can leverage.
Here is a list of the best free social media schedulers you can choose from.
7 Best free social media scheduling tools to consider
There are actually a lot of free social media scheduler tools out there. In most cases, they offer a free plan to use. It just usually has less features or a lower amount of allowed social posts for free scheduling.
To get more, you do have to upgrade to a premium plan. But, if your are just starting out your blog or business, the free version may be all you need.
Here is a list of the best free social media schedulers as well as a couple of budget options to help you build a social media following. Let’s get started.
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It is not surprising how often this social media scheduler makes it onto the lists of top social media tools to manage your platforms.
This management tool boasts more than 18 million users and is available in six languages.
The tool has all the required features to make growing a digital brand effective all from an easy-to-use dashboard.
Schedule social posts, view post reach and engagement analysis, and create content calendars.
Plus, access incoming messages, plan future ad campaigns and facilitate engagement with customers.
There are five different plans you can choose from to access Hootsuite including a free version. The free Hootsuite plan is suitable for one user that includes two social media accounts and five scheduled posts.
Hootsuite is most definitely one of the best free social media schedulers in 2022.
Other scheduling plans offer one or more users and 10 or more social media accounts:
- Professional plan: one user and 10 social media accounts
- Team plan: three users and 20 social media accounts
- Business plan: five users and 35 social media accounts
- Enterprise plan: suitable for more than five users and over 50 social media accounts
2. Napoleon Cat
Another highly reliable social media scheduler is Napoleon Cat.
It has a myriad of features all geared to helping you manage your accounts on different platforms including Facebook, Twitter, YouTube and more.
This social post scheduler does not offer a free plan but it does offer a two-week free access period. You can experience why this is one of the ultimate must-have social media management tools available in the market today.
During the free trial period you can add up to three users, link up to 10 social media accounts and schedule as many as 30 social media posts.
Once you have become a subscriber, you pay for what you use – the number of users and social media profiles.
Napoleon Cat’s main features range from managing various social media profiles to team collaboration to content creation, scheduling and publishing.
Distribute one post across multiple platforms at the same time. Plus, there is the added benefit of being able to make adjustments suitable for each platform.
Additional main features include the social inbox feature and custom add-ons like analytics, results tracking and reporting and campaign optimization.
The two pricing plans are the Standard and Pro plans; each with unlimited access to social media publishing and scheduling.
3. Zoho Social Post Scheduler
Zoho Social is another social media post scheduler that is free and that helps you more easily build a social media presence to grow your brand.
The tool has a few remarkable unique features such as social listening and SmartQ predictions. These are designed to suggest the most suitable times to schedule social media posts, i.e. the times when your target audience is most active on social media.
This social media management software tool is ideal for teamwork collaboration, and monitoring brand mentions as well as social conversations.
Other positive plus points of Zoho Social include the creation of automated reports that can be sent to clients.
You can even choose the format and frequency of those reports. Send reports out to certain members of your team with a personalized message included.
Zoho Social can be linked to the management of many platforms like Twitter, LinkedIn, Google My Business, Instagram and Facebook.
Another sought after feature is the CRM integrations – a feature that allows you to engage with prospective customers and use social media to derive potential sales leads.
There are multiple plan options to choose from: Free edition, Standard, Professional and Premium.
In addition to this, the Standard plan offers basic features while the Pro plan has advanced social media features. A key benefit to choosing Napoleon Cat is each plan can be tailored to your exact needs and wants.
The free social media scheduling version gives access to one team member and publishing on seven channels.
In contrast, the Premium plan allows access to three users and publishing on 9 channels.
Included on every plan is email support 24/7. Add-on features are also available on the Professional and Premium plans.
If you are looking for a simple and uncomplicated free social media scheduler, you can’t do much better than SocialPilot.
The tool has an extensive list of social media platforms to which you can post including Google My Business, LinkedIn, Tumblr, Pinterest, Facebook, Instagram, Twitter and TikTok.
Features included in SocialPilot simplify efforts in creating social media post schedules as well as making sure that marketing efforts are optimized.
Users have access to a large range of features and functions including creating customized posts appropriate for a particular social media platform.
Also included are functions for analyzing, reporting and monitoring your marketing efforts. Generate White Label reports, manage ad campaigns and get instant customer engagement via social inbox.
SocialPilot is suitable for small business owners, marketing professionals and agencies and teams.
It is good to know that the social media scheduling tool offers a free two-week trial period that requires no credit card. You can change plan types at any time.
Plan options on SocialPilot include:
- Studio (four users and 25 social media accounts)
- Agency (six users and 50 social media accounts
- Professional (one user and seven social media accounts)
- Enterprise plan which is open to customization depending on your requirements
As a top free social media management tool, Buffer makes it easy for blog and website owners to manage their social media. Connect with your target audience, boost sales leads, increase visitor traffic and build a business brand.
All of these goals are easily achieved by simplifying the publishing of social media content. Analyze posts results, implement strategic social media ad campaigns and listen to and engage with customers.
All major and popular social networks work well with Buffer.
Buffer features a calendar-style post schedule system and users find the clean user interface a big plus point.
Create content in the management tool and then tailored it to be shared on each of your social media profiles.
Buffer’s free version of their social media scheduler allows for access to one user and includes three social channels as well as 10 scheduled social posts for each platform.
It goes without saying that, like many other free scheduling tools, certain features are not available unless you upgrade to a paid social post scheduling plan.
But, all-in-all, Buffer is a good middle-ground option for users prioritizing scheduling social media posts on a free version option.
If you are looking for a free social media scheduling tool jam-packed with features, you won’t go wrong in choosing Later.
With over four million users worldwide, it is easy to see why so many choose Later to help them build brand awareness and social media engagement.
There are many advantages to using Later to schedule social media posts. Later includes the use of a visual content planning tool, and a hashtag research tool. Access pre-made templates and use the asset library to conveniently store evergreen content to be used whenever you wish.
You have a choice of four different plan options on Later including a 14 day free trial period.
The free option covers one social set made up of Instagram, LinkedIn, Twitter, Pinterest, Facebook and Tiktok, 30 posts for each social media channel and basic analytics.
Check out this review of Later‘s post scheduler.
7. Post Planner
For those looking for a more budget-friendly option, Post Planner is an ideal choice of social media scheduling tool. While there isn’t a Post Planner free option, there is a free trial you can take advantage of. Plus, their cheapest plan is just $6 a month.
The tool supports social media channels such as Twitter, Pinterest, Instagram, Facebook and LinkedIn.
Users can schedule social posts, curate content, bulk upload of posts, live post reviews, and get social media post ideas.
Plus, you get access to a media library and media editor, automated publishing and advanced social media analytics.
Of the pricing plans, the Starter option would be of particular interest especially to those prioritizing affordability.
At $4 per month, the plan offers access to one user, three social profiles with 12 posts per social profile each day and 300 scheduled social media posts.
Why Do you need a social media scheduler?
Social media platforms continue to retain an unprecedented level of popularity; providing users the opportunity to connect with friends and loved ones and stay on top of trends that are reshaping the world we live in.
But this is not the entire story of the reach and benefits of social media.
Business owners, too, use social media platforms to the benefit of their digital brands.
Regular and well-timed posts are effective for achieving top digital goals such as driving traffic to your website, boosting engagement with your customers, and growing your target audience.
Plus, you can actually make money with your social media accounts. Everything from selling products to affiliate marketing are options for revenue through social media.
Regular posting to social media can also help establish your brand as an authority – all goals that ultimately draw desirable attention to your brand, blog or website.
And in this worthy pursuit, an effective social media scheduling tool can play an instrumental role.
The benefits of a free social media scheduler
Social media scheduling tools can save you time and enhance productivity. The way they work is they provide you with a way to bulk create and schedule all your posts at once.
That way, you don’t have to spend hours every week on your social media management. You can do a month’s worth of work in one day.
And obviously, if you can schedule social media posts for free that is ideal.
What do social media schedulers do?
A social media scheduling tool is an automation system that helps website owners and social media managers organize the publishing schedule of social media posts in advance.
Without the right social media scheduler, it can be incredibly challenging to keep on top of your social media content across all your accounts on a consistent basis.
The best social media schedulers are aimed at helping you do more in less the amount of time. Save yourself precious time and energy by scheduling all your posts at once for free.
What are the advantages of using social media schedulers?
As a productivity-enhancing tool, social media schedulers can:
Direct your focus
Growing your business brand on social media requires a few different activities, all equally important.
There’s creating and implementing a well-thought-out strategy, creating and publishing content and engaging with target audience.
By allowing a social media scheduling tool to schedule content and social media posts beforehand, you can devote more time to your digital marketing strategy or other customer engagement activities.
Prioritize social media marketing strategy
Social media managers who publish content on a whim or without taking the time to properly consider the message of each social post miss out on gaining maximum leverage out of their content.
Advance planning instead of randomly posting on a whim helps to avoid the hit-or-miss of a post. Target each social media post for maximum potential.
Not to mention, that consistent and routine social media posting will help all your social media channels grow.
Improve time management
Publishing or uploading posts in bulk allows you to streamline your workflow, offering you both time-saving and labor-saving benefits.
A free social media scheduler will help make your life much easier.
Choosing the right social media scheduling tool can prove to be the social media superpower of your digital marketing strategy.
Using any one of the social media post schedulers above can help you work smarter, saving time and boosting productivity.
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